Pressoché sconosciute fino a vent’anni fa, grazie all’avvento della tecnologia informatica oggi le font sono protagoniste del nostro quotidiano. Ma quali sono state le tappe che le hanno portate a uscire dalla ristretta cerchia di addetti ai lavori e di qualche sparuto appassionato? La risposta è in questo saggio di Simon Garfield, un autentico compendio della secolare storia della tipografia. Ricco di divertenti aneddoti sul design delle parole intorno a noi, Sei proprio il mio typo si impone come testo di riferimento per quanti desiderano conoscere l’affascinante mondo delle font che, come sottolinea l’autore, non sono il semplice disegno di lettere dell’alfabeto, ma costituiscono un vero e proprio veicolo di emozioni. E, come vedremo, è proprio in virtù di questa loro innata capacità comunicativa che, in molti casi, sono finite per diventare icone universalmente riconoscibili, scolpite per sempre, nel bene e nel male, nell’immaginario collettivo di ogni epoca e latitudine.
- ISBN: 8850238819
- Casa Editrice: TEA
- Pagine: 364
Updated - 7/9/13 - see link at bottom I am hardly a monogamous sort. I find that I am regularly attracted to different types. Sometimes I like them with big bowls. I am definitely fond of zaftig with strokable, curvy edges, sometimes I prefer something a bit more conservative, upright, familiar. And Leggi tutto
Rating: 4.5* of five ***UPDATE 6 Sept 2013***I watched a documentary on Netflix last night called...yes... Helvetica ! It was made for Helvetica's 50th anniversary in 2007. I think anyone who liked the idea of this book would enjoy it. The Publisher Says : A hugely entertaining and revealing guide to th Leggi tutto
Drowning. Feuds. Nazis. Bestiality. Probably not topics you expect to find in a book about fonts. Granted, the drowning was of the Doves font (its creator threw the matrices and the metal letters into the Thames river instead of bequeathing his perfect font to anyone else after his death). And the f Leggi tutto
This book answers such basic questions as: What exactly is a typeface? What's the difference between a typeface and a font? What specific features make them good or bad--assuming one can qualify them subjectively in this way? Why are there so many? And why do people keep designing more? Why are some Leggi tutto
I’ll need to look it up when I get home, I guess, but Peter Carey in Theft – A Love Story – or rather, after he has finished the book – says what font the book needs to be printed in. Always a bit of a wanker, this goes some way to push Carey into extreme-nerd-wanker-land. Now, not that I can talk. I Leggi tutto
I never knew I needed to read a book on fonts, until I read this book on fonts. You’ll start to see fonts the way you never, ever have before; you’ll start to notice them constantly, to an almost maddening intensity. Everywhere you go, everything you do- fonts, fonts, fonts. This one, that one, ever Leggi tutto
In this day and age, we easily have the choice of at least fifty fonts in a drop down menu all at a click of a button. Changing the text on your screen from Arial to Times New Roman to Comic Sans can be done in mere minutes. Whether we are writing a paper, a wedding invitation, or creating a present Leggi tutto
I’m only just on target with my challenge, and I think this is because this is another genre of books that I am not swift at reading! I would normally dip into books like this and going at it all in one go wasn’t difficult, but I did go a day every now and again where I didn’t pick this up… I think Leggi tutto
Although it kind of goes astray at the end, the vast majority of this overview of fonts, typefaces, and typography is immensely entertaining and informative. Garfield’s explanations of typography and his renditions of history feel effortless; his prose never gets in the way of the information. In th Leggi tutto
An entertaining romp through the history of-and personalities behind-great fonts.
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