Sinossi
Dopo la morte di Steve Jobs, l'iconico fondatore di Apple, era difficile immaginare il suo successore: l'erede avrebbe dovuto reggere il confronto con uno dei più grandi imprenditori e creativi di tutti i tempi. E Tim Cook, timido e riservato braccio destro di Jobs, non sembrava all'altezza. Ma oggi le cose alla Apple non potrebbero andare meglio: il valore delle azioni è triplicato, e l'azienda di Cupertino è diventata la prima al mondo con una capitalizzazione da un trilione di dollari. Grazie a Cook, Apple si sta espandendo verso una produzione più green, politiche di rispetto della privacy e dell'ambiente, prodotti sempre più all'avanguardia, un'etica solida fatta di valori veri, che sono diventati parte integrante delle attività aziendali. Dalla crescita esponenziale delle vendite degli iPhone al successo della tecnologia indossabile con l'Apple Watch, all'incremento dei servizi, Cook sta conducendo la Mela verso una nuova era. In questo libro Leander Kahney, editor e giornalista esperto di high-tech, ha avuto il via libera esclusivo di Apple per avere accesso a fonti interne dell'azienda, grazie alle quali ha potuto ricostruire un ritratto sincero di Tim Cook. Attraverso il racconto della storia inspirational del leader silenzioso, scopriamo chi è l'uomo che è riuscito a sostituire qualcuno di insostituibile.
- ISBN:
- Casa Editrice:
- Pagine: 290
- Data di uscita: 14-05-2019
Recensioni
What I learnt from the book - It's not the conditions of our lives but the decision we make determine our future. Can you imagine, Tim Cook decided to leave Compaq where he was extremely well placed, to join Apple. That one decision changed everything for Tim Cook. It made me think why he took that
تعتبر شركة (أبل) من الشركات التي تتسم بها أمور مسلمة من العبقرية والمنهجية التنولوجية التي غيرت اتجاهات البشر والمنطقية التي يتعايشون بها من الأطفال والكبار حيث أصبحت أجهزتهم نظام وأسلوب حياة لا يفارقهم ما كان يتسم به (ستيف جوبز) مؤسس الفكر التكنولوجي ل (أبل) هي تلك الكاريزما الجماهيرية التي كان يحظى Leggi tutto
The best biographies are not afraid to ask some tough questions and hold their subjects in a critical light, so the readers get the impression they’re getting a well balanced, unbiased account from which they can draw their own conclusions as to whether they like the person or not. Walter Isaacson d Leggi tutto
Не Бути Джобсом (це все ж більше про Apple, ніж про Кука) Складно сказати на якому етапі Тіма перестали порівнювати зі Стівом (а робили це з того самого часу, як він у 2011 році став CEO Apple), але те, що його почали визнавати найуспішнішим очільником компанії за всю її історію, компанії, яка першою Leggi tutto
OK, this book is hardly a biography, more like another propaganda peace. "But I find it difficult to believe that anyone becomes a billionaire by being an ethical, decent human being." The Inherent Cruelty of a Billionaire Class Tim Cook may be "better" than Steve Jobs, but I remember some analysis ho Leggi tutto
Wow! I knew that Tim cooks was a supply chain management genius, but I did not know what to do extent of his influence in Apple. Until now! This guy is a genius, anything that Cook touches becomes gold essentially. What I took from the book is that I believe Tim Cook has always been the CEO of AAPL, Leggi tutto
I wanted to love this book. Tim Cook is my boss and I truly believe in him. But this book is not at all about Cook. It is rather a boring review of Apple's recent history. It has thousands of material about Apple Park, iPhone or iPads but almost nothing about Cook's family or his relationship with h Leggi tutto
Tim Cook, the ops guy under Jobs, had big shoes to fill after Jobs passed. Having an engineering plus MBA background, and having worked for tecg giants like IBM, he may come across well prepared for the top job. However the kind of innovation, that is required to keep the super ascendent trajectory
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